Above are examples of the further simplified icons i mentioned i was working on before.
Sunday 23 January 2011
Saturday 22 January 2011
Sunday 16 January 2011
Thursday 6 January 2011
Wednesday 5 January 2011
The last post I mentioned the abstract appearance of the Office:Mac 2008 icons and it got me thinking about other iconography that is abstract. Right now as I am typing this i do so on my Google chrome browser, the chrome icon is something really strange because it has no connotations of a web browser at all nor does it refer to the Google brand other than the colours that make it up. Yet it is something iconic and is something that you immediately think Google and computer related.
These icons were designed by Landor a firm that specialises in brand identity. What I really love about these icons is the slight abstract appearance they have. They are both pleasing to the eye and at the same time remain informative about the application they represent. Each icon possess a reflective sheen, which if you are a Mac user is very common on apple branding.
Its now 2011 and i have done little in the name of Design since the New Designers show in London (HOT AS HELL!) so to get me back into the swing of things I am starting a new mini project. I am looking at the iconography of Microsoft Office. I know what your thinking...ugh office=essay=boring. But I began to realise that the icons used in Word, Power point and Excel are really important they are almost all universally recognized and in their own right are each individual brands. So I am looking at a redesign of the Office for mac icons for 2012 edition (hypothetical)
Above are examples of the latest incarnations of the office icons 2011.